Addy's Corner

In Chapter Three, the book delves in-depth into creating personas. These personas help marketers visualize whether their media will be beneficial depending on the type of person. In user interface design, we created websites based on personas similar to those the book discusses. For example, I developed a new MacBook interface — 'interface' refers to the usability of a service, such as website design. My persona for this project was a stay-at-home wife. I conceptualized the stereotypical 'soccer mom' and redesigned a MacBook for her. My product, named iWife, featured a neutral aesthetic. Major changes included iconography, such as 'husband' replacing the Finder and 'nanny' substituting for Safari. These metaphorical changes resonate more with a stay-at-home wife than their actual names. I thoroughly enjoyed this project and I loved my concept. As I began my Simternship, I kept personas in mind. I started by reviewing all the audits and research available...

In high school, I always aspired to be in the field of STEM. I excelled in science from a young age and took a keen interest in biology in high school. Freshman year, I even won Biology Student of the Year. I went on to take AP Biology without a hitch. So, why did I decide to completely change my future career in my junior year of high school? JEP — Junior English Project — that's why. This was a yearlong project that would change my entire life. The assignment's premise was to create an entire dissertation on a topic of our choosing. This was the first time in school I was allowed to study something I was interested in. So, to say I was nervous is an understatement — what if I chose a topic there was not enough research on? Or what if I got bored with my topic? What would I do then? Luckily, I didn't have any of these issues. However, I was nervous about the sensitivity of my topic — nature versus nurture. Specifically, looking at the most publicized serial killers such as...

  I have embarked on the challenging journey of searching for internships across various platforms, and the process has proven to be exceptionally difficult. Internships are seen as a stepping stone to employment and are supposed to expose students to the realities of their future profession. However, there are remarkably few internships that truly serve the mutual interests of both the student and the employer. With only a handful of prerequisites in mind — namely, a paid position, a collaborative work environment, and a full-time commitment — I began my internship quest on LinkedIn. What I discovered was a startling pattern within graphic design internship opportunities. While some meet all my criteria, offering full-time positions with compensation and a collaborative setting, a significant majority tend to be unpaid and part-time. This not only raises concerns for graphic designers but also casts a shadow over the creative community as a whole. Exploiting the creativity communi...